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Location

Paris, France

Salary

TBD

Job Type

Full time

Date Posted

May 16th, 2022

View All Jobs

Marketing Manager at Power Dot

Location

Paris, France

Salary

TBD

Job Type

Full time

Date Posted

May 16th, 2022

Apply Now

View All Jobs

About Power Dot

 

Power Dot is one of the fastest-growing operators of charging points for electric vehicles in Europe, and it has recently raised one of the largest funding rounds ever in the electric mobility sector. Having recently secured €150M from Antin Infrastructure Partners, one of the largest investment funds in the world, Power Dot is massively expanding its EV charging network across Europe.

 

Our mission is to promote sustainable progress through infrastructure, and so we invest, install and operate EV chargers with an innovative business model akin to an Infra and Tech scale-up play. We are structured and operate as both an EV charging point operator and an infrastructure investment fund. 

 

Our culture at Power Dot is one of ownership, fast execution and overachievement. Also, we don’t accept “no” for an answer, we always find a solution. We are constantly seeking to find the truth, as we believe that the truth is the essential foundation for good outcomes. We are Power Dot. We are unreasonable, and we are truly committed to create the foundations of a new green world and prepare it for future generations by shaping social behaviour through asset-based and long term deals that promote sustainability. Finally, as a disruptive company we are always driving through unexplored roads, and so, we are always learning. 

 

This is a unique opportunity to join a very fast-growing company with an equally fast-growing team across Portugal, France, Belgium, Spain, Poland, and Luxembourg. Our team is composed of well-rounded diverse collective of thinkers and doers with backgrounds ranging from UBS Investment Bank, Oliver Wyman or Burger King to people who were responsible for scaling Uber, Glovo and Lime at their earliest stages. 

 

And this is just the beginning - we are looking for the most innovative, passionate and driven people across Europe to take our growth to the next level.

 

Responsibilities

 

The Acquisition Manager will work closely with our Head of Growth and will play a key role in helping us define our marketing strategy, by owning, developing and influencing Power Dot’s marketing approach and set up campaigns, programs and tactics to drive our business in our various markets to the next level.

 

Through the lens of our culture and values, the Acquisition Manager will further contribute to capture the attention of future Partners. We therefore expect our Acquisition Manager to have a passion for Power Dot’s culture of ownership, fast execution and overachievement.

 

The Acquisition Manager will have a dynamic day-to-day life characterized by a multiplicity of functions of the greatest importance at the HQ level:

  • Digital Marketing
    • Plan, execute and test digital marketing campaigns across the following paid media channels (LinkedIn, Facebook, Google Ads, etc)
    • Manage SEO
    • Track and report on marketing campaigns performance
    • Develop a deep understanding of Power Dot in France, and create impactful and compelling digital copy and content (both in English and French) 
    • Develop and analyze digital channel performance metrics to drive future marketing decisions and optimize lead acquisition
    • Oversee the creation and optimization of digital assets such as email and landing pages.
    • Responsible for handling community management on digital marketing channels, and for optimizing media plans based on their effectiveness
  • Business development
    • Create impactful content for Business Developers to use in pitches
    • Plan, create and test email marketing campaigns for our partners and prospects
    • Identify local marketing opportunities aligned with business priorities (major partnerships, seasonal events, etc) and deliver campaigns with those in mind
    • Uncover growth and optimisation opportunities 
  • Create and identify support macros 
  • Track and analyze performance data adjusting strategy in real-time to optimize results
  • Collaborate with product team on tracking, product features or internal APIs challenges
     

You are expected to have:

  • A highly proactive and independent entrepreneurial spirit, combined with an enormous capacity of problem-solving, decision making and project management skills 
  • Strong working capacity in a fast-paced and ambitious environment
  • A naturally creative and strategic approach with the potential to come up with and complete forward-thinking ideas that link to brand and business priorities
  • Strong communication skills and fluency in both oral and written French and English. Other languages are a plus
  • 4 to 6 years of professional experience, in a marketing role at a Tech company, ideally B2B
  • The Candidate shall have a pulse on trends and on how to connect with partners in a meaningful authentic way. 
  • An interest and enthusiasm for ​​electric mobility is a plus.
     

Do you want to build the next big electric mobility success story with us? Join our rocket ship!
 


 

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